Natural Selection offers imaginative headhunting to digital businesses

We find the senior talent our clients need to grow or transform their business


Most of our clients are in North America and Europe but we source globally. Over 14 years we have developed a great network which includes many of the world’s most impressive games and technology leaders.

We specialise in leadership roles (VP and C-level) in games publishing, studios, and services providers.


We offer a uniquely knowledgeable service providing bespoke, professional and empathetic solutions to talent requirements.

 
 
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Julian Lynn-Evans, Founder and Partner.

Julian’s career has spanned traditional and digital media. He was a Marketing Director at three book and magazine publishers working out of Oxford, San Francisco, New York and London. He moved into interactive media as the first CD-ROMs appeared and became ever more involved in commissioning and producing digital entertainment. He was Vice President European Studios for videogame publisher Activision before founding Natural Selection in 2005. He is intrigued by the challenge of blending art, commerce and technology

Contact Julian

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Antonia Cullum, Partner.

Antonia (Toni) started her career in television, working as a Producer for Endemol, Carlton and Granada with credits including the first Big Brother and Fear Factor. A growing love of playing games brought her to the games industry and Lionhead, where she helped produce the first Fable. After some years leading game development teams, Toni moved into headhunting, joining Natural Selection in 2011. A fascination with talent has led to a focus on engaging exceptional executives and creatives across the industry.

Contact Antonia

Our primary service is executive search.  We pride ourselves on our intelligence and tenacity.  We are also very thorough. 

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We listen

We seek to understand not only the requirements of the position but also the culture of the company. We are told we ask good questions.

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We provide an end-to-end service

We work with our clients to scope the position, define requirements and write briefings. We research globally, profile talent, approach sensitively and engage the best.

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We build long term partnerships

As requirements evolve so do our searches; we offer strategic input on acquiring and retaining senior talent.

Who you see is who you get

The principals are active across every role. We interview, in depth, every candidate to ensure that every introduction is worthy of our clients’ attention.

Our Partners Include

 

Chief Revenue Officer

EVP Room 8 Studio

 

VP Commercial

Sr Director Publishing

 

CEO Modern Wolf

 

Co-Chief Executive Officer

GM Fall Guys

VP Product Mediatonic

 

VP Product

Executive Producer

Board Member

Studio Leadership, Funcom

Studio Leadership, Sharkmob

 

President Games

 

Chief Operating Offiicer

VP Total War

 
Managing Director, Europe

Managing Director, Europe

 

GM, Europe

 

CEO

 

VP Production

COO, Hardlight

 

Studio Head

Creative Leadership

 

Head of Creative, Stadia

Chief Operating Officer

Studio Head

CEO

Studio Heads

 

CEO

SVP Publishing

VP Technology

VP Production

 
Country Manager, France + Germany, Senior Team in European Marketing

Country Managers

Marketing Leadership

 

Expert Programmers

 

VP Operations

 

Chief Creative Officer

 

Get in touch

For Service Enquiries & Career Opportunities